Dim Sum Lab
Dim Sum Lab, a new player in London's grab-and-go dining scene, aimed to make a significant impact with their delightful Chinese dim sum. We partnered with them to develop a vibrant, user-friendly website and craft a dynamic social media strategy that showcases their diverse menu of dim sum, baos, and noodles—both meat and vegan. Helped to elevate their brand and support their rapid expansion across London.
Dim Sum Lab
Dim Sum Lab, a new player in London's grab-and-go dining scene, aimed to make a significant impact with their delightful Chinese dim sum. We partnered with them to develop a vibrant, user-friendly website and craft a dynamic social media strategy that showcases their diverse menu of dim sum, baos, and noodles—both meat and vegan. Helped to elevate their brand and support their rapid expansion across London.
Dim Sum Lab transforming the city's grab-and-go scene with its exceptional dim sum one dim sum at a time
Digital Marketing
Websites & SEO
Social & Influencers
Paid Social
Branding & Strategy
Photography & Video
Design & Print
Branding
I worked closely with Dim Sum Lab to craft a vibrant brand identity that reflects their playful and innovative approach to Chinese dim sum. We carefully selected a lively colour palette and modern typography that complement the vivid, eye-catching nature of their dishes. Our branding extended to creating unique patterns inspired by their colourful food, which were used across various elements including packaging and social media.
We incorporated these vibrant visuals into their social media strategy, designing engaging posts that featured their dishes and playful branding elements. This cohesive approach not only made Dim Sum Lab's branding visually appealing but also helped establish their presence as a dynamic and exciting brand in the world of dim sum.
TikTok
Dim Sum Lab Website Development
Dim Sum Lab needed a sleek, functional website delivered under a tight deadline, and we rose to the challenge. We created a modern, user-friendly site featuring an intuitive menu and an engaging "About Us" section to effectively communicate their brand's essence.
To streamline menu management, we implemented a CMS system, allowing for easy and efficient updates. The website was designed to be fully mobile-friendly, ensuring a seamless experience on both smartphones and desktops. This timely and tailored approach not only met the client’s urgent needs but also highlighted Dim Sum Lab’s unique offerings and supported their rapid expansion across London.
We also enhance their online presence by implemented SEO strategies, set up Google Analytics, and configured Google My Business. These steps ensured that Dim Sum Lab ranked highly in search results, gained valuable insights into their audience, and maximized their visibility across the web.
Results in numbers
Impressive outcomes that highlight the success of our strategies.
150K
Across Socials
